We hate to break this to you, but you may need to prepare yourself for the simple fact that we most likely will never get a ‘Dislike’ button. As a consolation prize, Facebook has just begun to roll out the closest thing we’ve seen yet, Reactions.
Reactions are a new feature for Facebook’s ubiquitous ‘Like’ button that allows users to respond to posts with emoji, for some users the feature has gone live today and Marie Boram shared her experience on Mashable.
How does it work?
Reactions in its most simple form is an extension of the ‘Like’ button. It works alongside any post where the ‘Like’ button is present. Pressing the ‘Like’ button for few seconds on mobile devices or hovering over it with your mouse if you’re on a desktop browser opens a panel of six different reactions you can add to a post. The first is, of course, ‘Like’ followed by “love,” “haha”, “yay”, “wow”, “sad” and “anger”.
Each reaction comes with a corresponding emoji, which will be displayed alongside the number of likes underneath a post. As with a regular ‘Like’, you can only add one reaction to a given post (so you couldn’t “Like” and “yay” the same post, for example.)
When will you get it?
As with all platform updates, roll out is dependent on location. Facebook users in Ireland and Spain will be the first to try out the feature. User insights and response will dictate when the rest of us get the feature.
Why isn’t dislike one of the reactions?
Since the dawn of Facebook there has been a consistent stream of people requesting a ‘Dislike’ button. As such, it seems somewhat strange that ‘Dislike’ isn’t one of the emojis making an appearance. Despite some earlier comments from Zuckerberg, the CEO has made it clear he never intended to create a ‘Dislike’ feature.
“Everyone feels like they can just push the Like button, and that’s an important way to sympathize or empathize with someone. We need to figure out the right way to do it so it ends up being a force for good, not a force for bad.” Mark Zuckerberg
He went on to stress that a ‘Dislike’ button, if used in the same manner as the ‘Like’ button, would lead to a greater level of negativity on the platform, which is not something he feels would improve the user experience.