The Great British Bake Off Returns

Tonight, BBC1, 8pm, the return of the Great British Bake Off which, let’s face it, has become a cultural phenomenon. Gill, our Head of PR and Social, reviews last year’s final, just to get you in the mood. BAKE!

The Great British Bake Off

The final of the Great British Bake Off did not disappoint.  More than 14 million viewers tuned in to see Tamal, Nadiya and Ian bake, among other things, classic British cakes.

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Holidays Are Coming!

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THE SPARKLE OF CHRISTMAS ADVERTISING CAMPAIGNS

The evenings are getting darker, days are getting colder and grand light switch-ons are happening all over the country. Back in the day, wintery signs like these would symbolise the beginning of the Christmas season. Not anymore, due to the phenomenal brand power, the beginning of the nation’s festivities is now triggered by the first play of Coca Cola’s uber popular holiday anthem,

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New Cadbury’s ad

Cadbury’s has recently released the latest spot in its Glass and a Half Full Productions film series for Dairy Milk. The new ad sees various items of clothing in a charity shop burst into a choreographed piece of dance once the shop has closed. Set to Jermaine Stewart’s ‘You Don’t Have To Take Your Clothes Off’ which helps get the advert stuck in your head.

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The last time a Cadbury ad caused such a stir,

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