Raw is an integrated creative agency, we create tactical marketing campaigns for our retail clients. We listen to the brands we work with and apply creativity, communications, strategy and innovation to drive consumer engagement and awareness.
Our strategic approach is an individual journey for each client – this map to success is chartered through insights such as your market, trends, competition, customer segmentation and behaviours and buying patterns. An understanding of all these elements is vital before we get cracking with our creativity.
Kate is the go-to retail business expert for BBC TV & Radio, ITV and Sky News giving her own comment and opinion. Kate has a no-nonsense, warm approach which has seen her speak alongside world renowned names, such as Bill Clinton and brands such as McDonalds and Google. She speaks around the world on her topics of expertise and is a champion for women in business, sports & media.
Inspiring and thought-provoking herself, Kate has won over 20 National awards – including most Inspirational, Innovative, Enterprising & Influential. Working with retail clients globally, she is known as the Queen of Customer Service. She holds Ambassador & Patron roles for – RSPCA, The Diana Awards, Women’s Sports Trust, Women’s Sports Fitness Foundation and the Bradford Bulls.
Specialists in creative customer engagement
FULL BAG OF TRICKS
Research is where a brand journey begins with Raw, after this comes the passion, care and detail of the execution. We don’t rest until the destination is a thing of hardworking beauty, and the analysis has given us invaluable insight to work with moving forward.
How something looks and sounds is the key to how your customers engage – aspirational, informative or personalisation – we have insights and ideas in abundance.
Our strategy and project management is what kick starts our campaigns. We unearth your objectives to pave the way to bespoke solutions. We may be creative, but everything is anchored with a clear rationale.
No time for slacking around here, in the fast-paced retail world we package up our thoughts and opinions on the latest trends and news. We could even be discussing what your competitors are up to, have a look and keep up to speed.
Head of Retail
Head of Design