Raw is an integrated creative agency, we create tactical marketing campaigns for our retail clients. We listen to the brands we work with and apply creativity, communications, strategy and innovation to drive consumer engagement and awareness.

Our strategic approach is an individual journey for each client – this map to success is chartered through insights such as your market, trends, competition, customer segmentation and behaviours and buying patterns. An understanding of all these elements is vital before we get cracking with our creativity.

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INSIGHT IS KEY TO SUCCESSFUL RESULTS

KateHardcastleKate is the go-to retail business expert for BBC TV & Radio, ITV and Sky News giving her own comment and opinion. Kate has a no-nonsense, warm approach which has seen her speak alongside world renowned names, such as Bill Clinton and brands such as McDonalds and Google. She speaks around the world on her topics of expertise and is a champion for women in business, sports & media.

Inspiring and thought-provoking herself, Kate has won over 20 National awards – including most Inspirational, Innovative, Enterprising & Influential. Working with retail clients globally, she is known as the Queen of Customer Service. She holds Ambassador & Patron roles for – RSPCA, The Diana Awards, Women’s Sports Trust, Women’s Sports Fitness Foundation and the Bradford Bulls.

Specialists in creative customer engagement

In this ever-changing retail landscape we navigate the roads to consumer excellence. With strategic mapping and sure-footed management, we take our brands on their very own journey, underpinned by creativity and insight.

FULL BAG OF TRICKS
We’re happy to have you delve into our bag of tricks, in fact we’re always keen to show people how we work, it’s this combined with our ability to get under the skin of brands that help us create bespoke solutions that fit individual business needs. We will always walk in your customers shoes.

FULLY INTERGRATED MARKETING SOLUTIONS

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Research is where a brand journey begins with Raw, after this comes the passion, care and detail of the execution. We don’t rest until the destination is a thing of hardworking beauty, and the analysis has given us invaluable insight to work with moving forward.

How something looks and sounds is the key to how your customers engage – aspirational, informative or personalisation – we have insights and ideas in abundance.

Our strategy and project management is what kick starts our campaigns. We unearth your objectives to pave the way to bespoke solutions. We may be creative, but everything is anchored with a clear rationale.

 

IMPACTFUL
DESIGN
Creativity is core to Raw, through this we create campaigns that resonate and stand out from the crowd. Our studio draws together a wealth of experience and skill to reach out to your audience, using fresh design to drive uptake, create behaviours and strengthen brand following.

Our in-house team share their skill and passion with other like-minded talent, keeping us at the forefront of new trends and developments, providing access to our clients so they benefit from our network too.

CREATE A BUZZ ON PRINT AND SCREEN

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We are storytellers and we want to tell your tale. From key message content writing to robust releases, we have the right treatment to take you to your desired business destination. Having a proven, award-winning track record for our public relations prowess, your brand is in safe hands and everyone will know what you want to talk about.

WHAT WE ARE TALKING ABOUT WITHIN RETAIL

No time for slacking around here, in the fast-paced retail world we package up our thoughts and opinions on the latest trends and news. We could even be discussing what your competitors are up to, have a look and keep up to speed.

Personalised Gift – vs – Personalised Service

Self Service

Techshopology

Shopping Centre Community Engagement: ‘Keel Row’s Favourite Primary Teacher Art Competition’

RETAIL EXPERTS

Kate Hardcastle

Retail Expert

Lisa Sayers

Head of Retail

Kirstyn Pollard

Managing Director

Craig Marshall

Head of Design

Diverse, supportive and experienced, a great group to have on your team.

 

 

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